{"id":280331,"date":"2024-01-17T20:36:26","date_gmt":"2024-01-17T20:36:26","guid":{"rendered":"https:\/\/www.seoyass.com\/en\/?page_id=280331"},"modified":"2026-04-16T22:49:36","modified_gmt":"2026-04-16T22:49:36","slug":"keywords-research","status":"publish","type":"page","link":"https:\/\/www.seoyass.com\/en\/keywords-research\/","title":{"rendered":"Keywords Research Services"},"content":{"rendered":"

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Keywords Research Service<\/h1>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”29px” custom_margin=”0px|20px||50px|false|false” custom_margin_tablet=”0px|20px||50px|false|false” custom_margin_phone=”|20px||20px|false|true” custom_margin_last_edited=”on|phone” text_font_size_tablet=”22px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

At SeoYass, I carry out targeted keywords research<\/strong> to attract qualified traffic.<\/p>\n

Each keyword is selected to optimize your content and improve your visibility on Google.<\/p>\n

Result<\/span>: A better-ranked website, more performant and capable of converting your visitors into customers.<\/p>\n

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+350<\/strong><\/p>\n

Completed Projects<\/p>\n

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+320<\/strong><\/p>\n

Satisfied Clients<\/p>\n

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11<\/strong><\/p>\n

Active Projects<\/p>\n

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+15<\/strong><\/p>\n

Years of Experience<\/p>\n

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What is keyword research?<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”29px” text_font_size_tablet=”22px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Keyword research<\/a> is the art of identifying the terms and expressions that your potential customers type into Google when they are looking for information, products, or services related to your activity.<\/p>\n

It is an essential step in SEO because it helps understand: what your audience is actually searching for, how they phrase it, and what positioning opportunities exist for your website.<\/p>\n

At SeoYass, keyword research is not limited to a simple list: it is a strategic analysis that fuels your content, structures your website, and boosts your visibility on search engines.<\/p>\n

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SeoYass, your keyword research expert<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#2d2d2d” text_font_size=”22px” text_line_height=”33px” header_3_font=”Share Tech||||on||||” header_3_text_color=”#FFFFFF” header_3_font_size=”34px” header_3_letter_spacing=”-1px” header_3_line_height=”50px” custom_margin=”0px||0px|0px|false|false” custom_padding=”2px|20px|25px|40px|false|false” custom_padding_tablet=”|20px||40px|false|false” custom_padding_phone=”|||15px|false|false” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”20px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”33px” text_line_height_phone=”29px” text_line_height_last_edited=”on|phone” header_3_font_size_tablet=”34px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” header_3_line_height_tablet=”50px” header_3_line_height_phone=”35px” header_3_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Keyword research specialist, I help businesses maximize their visibility on Google and generate qualified traffic.<\/p>\n

Through an approach focused on analysis, performance, and concrete actions, I support each client toward sustainable and profitable SEO. My goal<\/span>: To turn your online presence into a real competitive advantage.<\/p>\n

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Why do keyword research?<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”29px” width=”105%” max_width=”100%” module_alignment=”center” custom_margin=”|-38px||-21px|false|false” custom_padding=”|4px||4px|false|true” text_font_size_tablet=”22px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

Keyword research is essential to identify the terms my clients use on Google.<\/p>\n

It allows me to create content that is perfectly aligned with their needs and to optimize their website.<\/p>\n

At SeoYass, I turn this analysis into a real visibility strategy.<\/p>\n

Thanks to precise data and search intent, I turn your content into powerful levers to attract your customers.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#252731″ custom_margin=”-3px||||false|false” custom_padding=”36px||55px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” background_color=”#000000″ width=”96%” custom_margin=”12px|auto||auto||” custom_padding=”9px||9px||true|” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”Share Tech|700|||||||” header_2_text_align=”left” header_2_text_color=”#FFFFFF” header_2_font_size=”42px” header_2_line_height=”50px” max_width=”90%” module_alignment=”center” custom_margin=”65px||14px|||” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”50px” header_2_line_height_phone=”35px” header_2_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Keyword research: a fundamental pillar of SEO<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”33px” header_3_font=”Share Tech||||on||||” header_3_text_color=”#FFFFFF” header_3_font_size=”34px” header_3_letter_spacing=”-1px” header_3_line_height=”50px” min_height=”134.8px” custom_margin=”0px||0px|0px|false|false” custom_padding=”2px|20px|47px|40px|false|false” custom_padding_tablet=”|20px||40px|false|false” custom_padding_phone=”|||15px|false|false” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”20px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”33px” text_line_height_phone=”29px” text_line_height_last_edited=”on|phone” header_3_font_size_tablet=”34px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” header_3_line_height_tablet=”50px” header_3_line_height_phone=”35px” header_3_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Keyword research is essential for defining a solid SEO strategy and achieving your online goals.<\/p>\n

By identifying the right search terms and optimizing your content around them, you improve your organic rankings.<\/p>\n

Keyword research helps you better understand your audience\u2019s search intent and align your content with what they are actually looking for.<\/p>\n

Through in-depth research of secondary keywords and relevant variations, you target qualified traffic and increase your chances of conversions.<\/p>\n

The use of SEO entities and related topics in your strategy also helps strengthen the relevance of your pages and boost their rankings in search results.<\/p>\n

By conducting rigorous keyword research and adapting your content to these keywords, you optimize your visibility and ensure you capture the attention of your target audience, thereby outperforming your competitors.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#000000″ custom_margin=”-3px||||false|false” custom_padding=”36px||44px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” background_color=”#252731″ width=”96%” custom_margin=”48px|auto||auto||” custom_padding=”9px||9px||true|” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”Share Tech|700|||||||” header_2_text_align=”left” header_2_text_color=”#FFFFFF” header_2_font_size=”42px” header_2_line_height=”50px” max_width=”90%” module_alignment=”center” custom_margin=”65px||14px|||” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”50px” header_2_line_height_phone=”35px” header_2_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

How to do keyword research in 5 steps<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”33px” header_3_font=”Share Tech||||on||||” header_3_text_color=”#FFFFFF” header_3_font_size=”34px” header_3_letter_spacing=”-1px” header_3_line_height=”50px” min_height=”134.8px” custom_margin=”0px||0px|0px|false|false” custom_padding=”2px|20px|47px|40px|false|false” custom_padding_tablet=”|20px||40px|false|false” custom_padding_phone=”|||15px|false|false” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”20px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”33px” text_line_height_phone=”29px” text_line_height_last_edited=”on|phone” header_3_font_size_tablet=”34px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” header_3_line_height_tablet=”50px” header_3_line_height_phone=”35px” header_3_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

1. Know Your Audience<\/h3>\n

\ud83d\udd0d Ask yourself simple questions:<\/p>\n

Who is my target audience? What problems do they want to solve? What language do they use?<\/p>\n

2. Use the Right Tools<\/h3>\n

\ud83d\udee0\ufe0f Here are some SEO tools to help you:<\/p>\n

\ud83d\udd39 Google Keyword Planner (free)<\/p>\n

\ud83d\udd39 Ubersuggest<\/p>\n

\ud83d\udd39 AnswerThePublic<\/p>\n

\ud83d\udd39 Semrush<\/p>\n

\ud83d\udd39 Ahrefs<\/p>\n

\ud83d\udd39 AlsoAsked<\/p>\n

\ud83d\udd39 Keywords Everywhere<\/p>\n

3. Find Main Keywords and Long-Tail Keywords<\/h3>\n

\ud83d\udd11 Examples:<\/p>\n

Main: “keyword research”<\/p>\n

Long-tail: “how to do keyword research for SEO”<\/p>\n

4. Analyze the Competition<\/h3>\n

\ud83d\udcca Type your keyword on Google<\/p>\n

Check the top 10 results: how many words? What format? Can you do better or differently?<\/p>\n

Organize Keywords into Thematic Silos<\/p>\n

\ud83d\udcc2 Structure your website by themes<\/p>\n

This sends strong signals to Google.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.5″ _module_preset=”default” background_color=”#252731″ custom_margin=”-3px||||false|false” custom_padding=”36px||44px|||” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.5″ _module_preset=”default” background_color=”#000000″ width=”96%” custom_margin=”12px|auto||auto||” custom_padding=”9px||9px||true|” border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” header_2_font=”Share Tech|700|||||||” header_2_text_align=”left” header_2_text_color=”#FFFFFF” header_2_font_size=”42px” header_2_line_height=”50px” max_width=”90%” module_alignment=”center” custom_margin=”65px||14px|||” header_2_font_size_tablet=”34px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”50px” header_2_line_height_phone=”35px” header_2_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Why hire a keyword research service?<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”Share Tech||||||||” text_text_color=”#FFFFFF” text_font_size=”22px” text_line_height=”33px” header_3_font=”Share Tech||||on||||” header_3_text_color=”#FFFFFF” header_3_font_size=”34px” header_3_letter_spacing=”-1px” header_3_line_height=”50px” min_height=”134.8px” custom_margin=”0px||0px|0px|false|false” custom_padding=”2px|20px|47px|40px|false|false” custom_padding_tablet=”|20px||40px|false|false” custom_padding_phone=”|||15px|false|false” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”20px” text_font_size_phone=”19px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”33px” text_line_height_phone=”29px” text_line_height_last_edited=”on|phone” header_3_font_size_tablet=”34px” header_3_font_size_phone=”26px” header_3_font_size_last_edited=”on|phone” header_3_line_height_tablet=”50px” header_3_line_height_phone=”35px” header_3_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Hiring a keyword research service<\/strong> helps identify the most relevant terms for a business, optimize content, and strengthen visibility on Google.<\/p>\n

It helps better understand user needs, attract qualified traffic, and improve conversion opportunities.<\/p>\n

In addition, well-executed keyword research forms the foundation of an effective SEO strategy by ensuring better rankings in search results.<\/p>\n

It also helps stand out from competitors and directly meet the expectations of potential customers.<\/p>\n

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